Privacy Policy

1. What Data We Collect

We collect the following categories of personal data when you use ParkMasters:

Identity & Contact Data: Name, email address, phone number, and vehicle registration number provided at booking.

Booking Data: Airport, dates, parking type, and booking confirmation details.

Payment Data: We do not store your full card details. Payments are processed securely by Stripe, who are PCI DSS Level 1 compliant. We retain only partial card information for refund purposes.

Technical Data: IP address, browser type, device information, and pages visited — collected automatically when you use our website.

Marketing Data: Your preferences for receiving marketing communications from us.

2. How We Use Your Data

We use your personal data for the following purposes:

• Fulfil your booking: We share your name, vehicle registration, and booking details with the parking provider you have booked with. This is necessary to perform our contract with you.

• Communications: We send you booking confirmation, pre-arrival reminders, and post-stay emails. These are essential to your booking and cannot be opted out of.

• Customer Service: If you contact us, we use your data to respond to and resolve your query.

• Improving our service: We use anonymised, aggregated data to understand how customers use our platform and improve it.

• Legal obligations: We may retain certain data to comply with our legal, tax, and accounting obligations.

3. Cookie Policy

Our website uses cookies — small text files stored on your device — to improve your experience and analyse site usage.

Essential Cookies: Required for the website to function. These cannot be disabled.

Analytics Cookies: Help us understand how visitors interact with our site using tools like Google Analytics. These are anonymised and do not identify you personally.

Marketing Cookies: Used to show you relevant advertisements on third-party platforms. These are only set with your consent.

You can manage your cookie preferences at any time via the banner that appears when you first visit our site, or by adjusting your browser settings.

4. Your Rights

Under UK GDPR, you have the following rights regarding your personal data:

• Right of Access: Request a copy of the personal data we hold about you.
• Right to Rectification: Ask us to correct inaccurate or incomplete data.
• Right to Erasure: Request deletion of your data in certain circumstances ("right to be forgotten").
• Right to Restrict Processing: Ask us to limit how we use your data.
• Right to Data Portability: Receive your data in a structured, machine-readable format.
• Right to Object: Object to our use of your data for direct marketing at any time.

To exercise any of these rights, contact our Data Protection Officer at: dpo@parkmasters.co.uk

5. Data Sharing & Third Parties

We share your data only as necessary:

Parking Providers: We share booking details (name, vehicle reg, dates) with the relevant car park operator to fulfil your booking.

Payment Processors: Stripe processes all payments. See Stripe's privacy policy at stripe.com/privacy.

Analytics: We use Google Analytics (anonymised) to measure site performance.

Legal Requirements: We may disclose data if required by law, court order, or regulatory authority.

We do not sell your data to third parties for marketing purposes — ever.

6. Contact Our DPO

If you have any questions about how we handle your data, or wish to exercise your rights, please contact our Data Protection Officer:

Email: dpo@parkmasters.co.uk Post: Data Protection Officer, Airparks Ltd, 66 Paul Street, London, EC2A 4NA

If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

This privacy policy was last updated on 28 June 2026.